Research & Analysis

Research & Analysis

We help businesses get a firm grip over their marketing and social endeavors with our efficient market research.  We understand how market research is a pre-requisite when it comes to making critical business decisions.

Our team of research specialists, are experts at keeping up with the pulse of the culture, with an instinct for discovering well-suited trends to acknowledge and or leverage.  TWC Creatives are geared up to handle any requirements of clients, globally. We go beyond the needs of the “average” company in your industry. We combine quantitative market research (statistical analysis, graphs, charts) and qualitative market research (interviews, articles, opinions) to give you a balanced and accurate picture.

Some of the key services we offer include:

  • Survey design and execution (invite respondents, collect results, analyze, report)
  • Phone or in-person interviews of customers, employees, executives, business owners, industry experts, etc.
  • Focus groups, roundtables, and executive forums
  • Market opportunity assessments (evaluate the potential for your ideas, products, services, or processes)
  • Competitor analysis / competitive intelligence studies
  • “Blue sky” (brainstorming) sessions on product / application / market possibilities

 

When you understand your markets and competition, your business will benefit from —

  • A more efficient, more effective sales process that reduces your cost of customer acquisition.
  • Greater profitability, as well defined customer segments will mean sales are closed based on superior value, avoiding the need to compete on price.
  • Faster growth fueled by customers who become loyal evangelists for your enterprise.
  • Sustainable competitive advantage based on superior knowledge of what it takes to succeed in the markets you serve.

 

I’m Whitney Cullens, your local Creative Consultant based in The Carolinas.

Hi everyone! My name is Whitney, I'm an award-winning Art Director with 19 years of experience. My area of expertise covers social media marketing, content creation, website development, SEO consultations, marketing consultations, online advertising, e-mail marketing and Instagram growth services. I will be more than glad to work with you and help you crush it online! I’m also the founder of Logo Gaze, a small agency built for the now. With a team of results driven creative designers, specializing in WordPress, branding, media planning and everything in between. I've worked with brands such as Chicago Public Schools, Jesse Brown VA Medical Center, Black Ensemble Theater and many more. Prior to founding Logo Gaze, I was Digital Marketing Strategist for YP & DEX Media advertising network, I also was a Print & Promotional Manager for Staples Copy & Print Shops that too, has offices globally.