Thinking out Loud
I love talking about design — the process, the thinking, the small decisions that add up to something meaningful. I write about what I’m learning, what I’m noticing, and the ideas I can’t stop thinking about. Hopefully, some of it resonates with you too.
It's my birthday. A milestone one. A big one. You already know — a lady never tells. 😉 I am back in Chicago. MY city. The one...
Growth is not color-coded. It does not arrive organized. Transitions are messy. Ambition and doubt like to show up at the same time...
Chicago gave me range. Elkhart gave me receipts. One taught me to think big. The other taught me to build real. And honestly? That...
Here's what I've come to understand though: we don't actually hate waiting. We hate not knowing. There's a difference. Waiting with...
That's the thing nobody talks about. When systems break, we break with them. And then we turn inward...
I've been thinking lately about what it means to be the person in the middle. Not the loudest voice. Not the big visionary. Not the one...
My path into design didn’t start with pixels. It started with a Crayola 64 box, Prismacolor pencils, watercolors, and sketchbooks...
Not because it’s beautiful — it’s not. Not because it’s innovative — it’s fairly standard. But because every time I use it, the...
There’s a kind of design work that doesn’t make it into portfolios. It doesn’t get featured on Dribbble or celebrated in design awards...
I was obsessed with composition, symbolism, and making every frame feel intentional. And then, somewhere along the way, I found myself...
Every week, I sit down and map out what I need. But it's not just a random brain dump of items. It's organized by category: produce...
Effective marketing is all about targeting and focus. Better targeting means less waste, lower expenses, and higher profits...